Persona Marketing with Jobs To Be Done - McDonald's Milkshake Case

Have you ever wondered how our product could be the solution to the pressing issues faced by your personas? In simple te …

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4 min read
24년 6월 10일

Navigating Customer Journey: Strategies for Digital Marketing Success

The term 'Consumer Behavior Theory' has been around for over 120 years, focusing on understanding the customer's buying …

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6 min read
24년 6월 06일

Creating Effective Customer Personas for Digital Marketing Success

Customer personas or buyer personas are representations of ideal customers, providing a glimpse into the characteristics …

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3 min read
24년 6월 06일